Professional salesmanship / Ingram, Thomas N. [and four others]. - Philippine edition. - [Singapore]; Manila, Philippines : Cengage Learning; C & E Publishing, Inc. c2017. - v,163 pages : illustrations ; 25 cm.

Chapter 1 : Building trust and sales ethics
Chapter 2 : Understanding buyers
Chapter 3 : Strategic prospecting and preparing for sales dialogue
Chapter 4 : Planning sales dialogues and presentations
Chapter 5 : Sales dialogue : creating and communicating value
Chapter 6 : Addressing concerns and earning commitment
Chapter 7 : Adding value : self-leadership and teamwork


In English text.

9789719807179 (reprint)


Sales personnel.
Salesmen and salesmanship.

CIR HF 5438 / P76 2017

Powered by Koha