Business research with statistical applications : textbook and guidebook for doing and writing research / Danilo M. Te [and three others]. - First edition. - Manila : Rex Book Store, c2019 - xiv, 196 pages : illustrations ; 25 cm. - (BIZ-ACCT Series) .

Outcomes-Based Education (OBE).

Includes bibliographical references and index.


Ch. 1 Introduction to business research Ch. 2 Research structure and content Ch. 3Literature review and citation Ch. 4 Research methodology and statistical tools Ch. 5 Research measurement, applications, and interpretations Ch. 6 Presentation of the demographic profile and the descriptive findings Ch. 7 Multivariate techniques 1: factor analysis Ch. 8 Multivariate technique 2: multiple regression analysis Ch. 9 Conclusions and recommendations formulation. Ch. 10 Manuscript fine-tuning and formatting; other research forms. Glossary. Bibliography. Index.

Business Research with statistical Application is a 3-in-1 book that centers on the following topics: knowing business research, writing business research, and applying the statistical research. It is comprised of 10 chapters where the essence of basic research and their business applications are captured and illustrated step-by-step for easy understanding, be it for students or researchers, Thus this book could be a textbook and a guidebook at the same time. This book is intended for college students; however, graduate school students may also find some value in using this basic research book. It could be a guidebook for some researchers and research teachers.


In English text.


9786210400922


Element business--Research.
Research--Methodology.

F HD 30.4 / B87 2019

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