Arenas, Chester Dave G., author.

Introduction to meeting, incentives, conferences and events management (MICE) as applied to hospitality and tourism / Chester Dave G. Arenas. - Manila : Edric Publishing House, c2021. - iii, 101 pages : illustrations ; 25 cm.

Includes bibliography.

Chapter 1 : Introduction to MICE industry
Chapter 2 : Sectors involved to MICE industry
Chapter 3 : Meetings
Chapter 4 : Incentive travels
Chapter 5 : Conventions
Chapter 6 : Exhibitions
Chapter 7 : MICE planning and event management




In English text.

9786218179233


Special events--Philippines.--Planning

F GT 3404 / A74 2021