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1.
Service marketing management / edited by Clifford Short.

by Short, Clifford, editor.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Clanrye International, c2018Availability: Items available for loan: Cavite State University - CCAT CampusCall number: CIR HD9980.5 S47 2018 (1).

2.
Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock /

by Wirtz, Jochen, author | Lovelock, Christopher, author.

Edition: Ninth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English. Publisher: New Jersey : World Scientific Publishing Co. Inc., c2022Availability: Items available for loan: Cavite State University - CCAT CampusCall number: CIR HF 5415.13 W57 2022 (1).

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